How to Add an Upsell Product in Funnel Forms

Written By Lu Benavides (Collaborator)

Updated at December 5th, 2025

Your funnel forms are great for selling products to customers without having the hassle of a checkout cart. However, if you want to include add-ons to any of the products, adding an upsell product will be your best tool to increase your average order value while keeping the checkout smooth and quick. Let's learn how to use it!

Building the Form

Open the Form Builder inside the Sites section and create or edit a form.

Drag and drop a Sell Product element.

On the right side, click Add Product to configure the product details.

Select your product (1), pick Main Product (2), choose which details to include (3), and once ready, click Add Product (4).

After adding all your desired products, click Save in the top right corner.

Funnel Integration

Close the Form builder and switch to the Funnel builder by opening or creating a Funnel within the Sites section.

Inside your desired Funnel Step, add the saved Form as a Native Form element.

Add the Upsell Button

In the next Funnel Step, drag a Button element.

Set the button action to “Upsell Product.”

Save your changes and exit the builder. Then, switch to the Products area and add your desired upsell product.

Order Summary

In the next step, add an Order Summary element to reflect:

  • Initial product from the form.
  • Additional Upsell product (if accepted).

And there you have it! Now, customers can complete their upsell purchase in just one click. No new page, no repeated form filling. It’s a simple way to boost revenue and improve the buying experience. We hope you enjoy it!