How to Create Conversation SLA's

Written By Lu Benavides (Collaborator)

Updated at October 24th, 2025

Your Service Level Agreement (SLA) can greatly impact the satisfaction level of your customers, establishing expectations from team members and keeping them responsible. Beyond communicating your expectations to your team, you can add a visual indicator to maintain your service standard by following these steps!

Setting Your SLA

Navigate to the Settings tab inside the conversation section and toggle SLA Settings on.

Choose between a Common SLA or Channel-Specific SLAs.

Common SLA

Define how many minutes or hours your team should respond by setting the SLA Due Soon and SLA Overdue. This will define the proper response time for all channels.

Channel Specific SLA

Toggle on the channels you want to have a target time for.

Set the SLA Due Soon and SLA Overdue for each enabled channel.

Select how workflow messages should affect the SLA timer; you can count them as valid, exclude them from the responses, or limit the valid messages to only select workflows.

Choose whether or not conversation AI responses should affect the SLA timer.

Once satisfied, click Save at the bottom right corner.

New conversations will automatically display SLA timers inside your inbox.

Adding your Conversation SLAs will help you bring structure and visibility to your response process, ensuring your team never misses a reply window and your customers are properly taken care of. In short, SLAs keep your team focused, your customers satisfied, and your response times consistent.